OH THANK GOD!

You found me.

 

Hola, I’m Cooper.

I am a creative. I spend a lot of my time scheming, writing, editing, designing, producing and directing.

This website exists to document and curate all the things I have made.


THE DIFFERENCE — 2020 SUPERCUT
Poem By ROBERT FROST | Edit By COOPER FERRARIO
Some of my favorite captured moments, dug up and stitched together during covid shutdown, March 2020.


 

 

100th MEETING — TEXTURES FILM for UTAH vs BYU — August 29th 2019
DIRECTED & EDITED BY COOPER FERRARIO | SHOT BY TUCKER SCOTT & MADISON HANSEN


 
ONE BITE AWAY FROM A GOOD MOOD — SONO SUSHI POSTER CAMPAIGN 2016 | THE ADTHINGCREATIVE DIRECTION AND DESIGN BY COOPER FERRARIO

ONE BITE AWAY FROM A GOOD MOOD — SONO SUSHI POSTER CAMPAIGN 2016 | THE ADTHING

CREATIVE DIRECTION AND DESIGN BY COOPER FERRARIO


 
OLYMPIANS MADE HERE — TOKYO 2020 CAMPAIGN | PAC-12 CONFERENCECREATIVE DIRECTION & EDITING BY COOPER FERRARIO

OLYMPIANS MADE HERE — TOKYO 2020 CAMPAIGN | PAC-12 CONFERENCE

CREATIVE DIRECTION & EDITING BY COOPER FERRARIO


 

HEY LOOK!

I made categories.

I know, I know, there’s a lot here. Feel free to keep scrolling for an updated look at what I am doing right now, or hop into any of the curated lists below.

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CASE STUDIES INCLUDE: Rice-Eccles Typographic Film, WSJ Ambitious Women Bingo Activation, Snowbasin Powder Alert, Utah Gymnastics Social Brand, Never Fold Influencer Merchandise Label, Highball Energy Soft Launch Concepts, Utah Football Billboard Truck, Utah Chronicle Rebrand

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CASE STUDIES INCLUDE: Sono Sushi Grand Re-Opening Poster Series, Utah Umoji Sticker Keyboard, Nike Air Max Day Film “Max Out” for EastBay, Kronenburg 1664 NYFW Activation, How We Die PSA Film, Hickey Clothes Film Series & Social

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PROJECTS INCLUDE: Mind Matters with Kevin Durant, The Snowmaker Short Film for Snowbasin, We Are Warriors Utah Gymnastics 2017 Intro Film, Utah Football 2019 Season Textures, Utah Men’s Basketball 2019 Intro Film


Recent Work in the Wild

Art Direction, Animation and Editing by COOPER FERRARIO

Art Direction, Animation and Editing
by COOPER FERRARIO

DARK MODE — UTAH FOOTBALL
THREE VIDEO SOCIAL CAMPAIGN & GAME INTRO

Blackout games are cool, yeah, but everyone has them. In 2019 Apple released “Dark Mode” for iOS, allowing all screen features to have a dark background. The marketing team at Utah Athletics thought maybe it would be interesting to take this year’s game a similar route.


 
Direction and Editing by COOPER FERRARIO Production Assistance by SPENCER SCHENDIMAN

Direction and Editing by COOPER FERRARIO
Production Assistance by SPENCER SCHENDIMAN

MAGNIFICENT — RIDE•OLOGIE
PROMOTIONAL SOCIAL VIDEO

Ride•ologie wanted to add variety to their mostly photography based feed. Using (and showing off) the awesome studio lights in their spin room, we shot a colorful, 2000s iPod commercial homage.

The idea eventually turned into an upbeat brand anthem for the studio.


 
Cinematography and Editing by COOPER FERRARIO Writing by MICHAEL RUECKERT

Cinematography and Editing by COOPER FERRARIO
Writing by MICHAEL RUECKERT

LET IT SNOW — SNOWBASIN RESORT
PROMOTIONAL SOCIAL VIDEO

When the snowmaking begins, ski season is around the corner. With one of the most sophisticated snowmaking systems in North America, Snowbasin wanted to announce the start of snow production in a very different way: with a narrative short.


Just Because Stuff

Animated by COOPER FERRARIO

JUST A KID FROM LAYTON – ANIMATION

In the 2020 NFL Draft, when Julian Blackmon got drafted to the Indianapolis Colts, I created this short animated scene of a classic “Juice” tackle-for-loss.


Designed by COOPER FERRARIO

Illustrations by NATALIE VUKIC

THE FORTUNE TELLER – DESIGN

Fortune telling cards are on their way back, slipstreaming in the path of salt crystals and astrology rage. So I made my own.

Your fortune? To destroy. To create.


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KICKGENIUS — IDENTITY REBRAND

Winter of 2013 I decided to shoot my shot and send a logo design and animation to my favorite YouTubers, Tre and Jay from KickGenius.

That logo turned into a creative partnership lasting five years and taking me to work with clients like EastBay, Nike, Under Armour, Axe, Jordan Brand, Adidas, SneakerCon and more.

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Some Other Things

RICE-ECCLES STADIUM — ANIMATED TYPOGRAPHY | SALT LAKE CITY 2018
ART DIRECTION & EDITING BY COOPER FERRARIO


 
UNREADABLE BOOKS PROJECT — PSA CAMPAIGN | NEW YORK CITY 2019 CREATIVE DIRECTOR — NATASHA MAASRI | JR. ART DIRECTOR — COOPER FERRARIO

UNREADABLE BOOKS PROJECT — PSA CAMPAIGN | NEW YORK CITY 2019
CREATIVE DIRECTOR — NATASHA MAASRI | JR. ART DIRECTOR — COOPER FERRARIO


KEVIN DURANT & the New KD11 — YOUTUBE INTERVIEW | SAN FRANSISCO 2018 DIRECTION, CINEMATOGRAPHY & EDITING BY COOPER FERRARIO

KEVIN DURANT & the New KD11 — YOUTUBE INTERVIEW | SAN FRANSISCO 2018
DIRECTION, CINEMATOGRAPHY & EDITING BY COOPER FERRARIO


 
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CURRICULUM VITAE

  • Bachelors of Undergraduate Studies, Business of Creative — University of Utah, 2019

  • Proficiency in Adobe Photoshop, Illustrator, InDesign, After Effects Premier Pro and Final Cut Pro X

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PROFESSIONAL ROLES


Creative Director & Founder | Atmos Creative Group

Salt Lake City, UT | JULY 2019 — PRESENT

  • Strategize and orchestrate a consumer facing brand for creative production work to service new and existing clients: Utah Athletics, Snowbasin Resort & The Pac-12


  • Develop the brief insightfully, hand-in-hand with client


  • Lead contracted creatives in the architecture and production of the story


Art Director (Internship) | The & Partnership

New York City, NY | JANUARY – APRIL 2019

  • Assist junior art directors and creative directors on pitch decks, design, photography and art research/curation for The Wall Street Journal, HiBall Energy, Nutella, Kronenburg 1664 and Weight Watchers


Graphic Designer and Video Creator | Utah Gymnastics

Salt Lake City, UT | OCTOBER 2017 — MAY 2018

  • Create weekly graphics for upcoming schedules, travel meets and final scores


  • Capture, edit on-the-fly and share moments on social media at home meets


Creative Director | The AdThing, University of Utah

Salt Lake City | UT MAY 2016 to MAY 2017

  • Recruit and lead a hybrid team of creative students in producing traditional out of home work in a pseudo agency structure (university third year)

  • Develop campaigns for Sony Sushi, Cloud Interactive, Freebirds World Burrito, How We Die PSA and Utah Athletics



 
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FREELANCE CONTRACTS


The Pac-12 Conference | “Olympians Made Here” Campaign Film

Various Locations | AUGUST 2019 — MARCH 2020

  • Write, source voice & music, direct location shoots and edit commercial spot(s)


  • Strategize with client to develop optimal voice and tone for brand

    
 


Utah Athletics | Specialized Film & Content Production 

Salt Lake City, UT | MARCH 2018 — PRESENT

  • Direct shoots, create storyboards and edit films on a strict time schedule for football, basketball, gymnastics, lacrosse and baseball 


  • Manage an assistant editor, responsible for on-time weekly edits, footage download and file delivery


Eastbay | Monthly Youtube Product Edits
Various Locations | APRIL 2016 — JANUARY 2017

  • Conceptualize, shoot and edit four videos per month, promoting product to be posted on KickGenius’s 950k subscriber YouTube channel, by brands like: Nike, Adidas, Under Armour, Air Jordan and Brand Black


 
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PASSION PROJECTS


Nike By You | Direct, Shoot and Video Edit

San Fransisco, CA & Los Angeles CA | 247K VIEWS

  • Produce an influencer social video to promote Nike’s updated interface for shoe customization. Part of a larger marketing campaign with influencers in the sneaker industry



SneakerCon — BTS Vlog Series

Los Angeles, CA | 1.4M VIEWS

  • Shoot and edit a three part video vlog of Sneaker Con LA 2018

  • Create BTS social content to promote merch and YouTube channels



Converse Chuck Taylor Flyknit — Helicopter Photography

New York City, NY | 140K VIEWS

  • Photograph and film talent’s feet dawning the new chuck’s and hanging out from a helicopter over Manhattan

  • Edit a YouTube video of the experience for sharing on influencer channels

Umoji iOS App — Official Emojis of the University of Utah

Salt Lake City, UT | 40K DOWNLOADS & 180K INTERACTIONS

  • Develop custom emoji graphics and app functionality with developer SWIFT Media
 Organize $20k to pay for production, distribution and marketing


 
 

 

FREELANCE ROSTER

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AGENCY ROSTER

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Somewhat Abridged

IN THE BEGINNING: My dad showed me filter gallery in photoshop CS3 on his late 06 iMac. Meanwhile I was getting alright at video editing software, and stealing my mom’s 70D to shoot videos. Two years after that I got paid to make a soccer poster for a senior at my school and I was hooked deep. People will pay me for this??

Through high school and into college I spent a lot of time freelancing and eventually studying film and design at the University of Utah. Creative jobs paid my way through college and bought me my degree.

I’m a big sports fan, all sports really, so when the opportunity to take on football and gymnastics projects for Utah Athletics arose... I jumped. In 3 years I became the main video contractor for the department. I spent summers in Arkansas (long story) and SoCal, making content for social influencers, before interning as an art director in NYC. Finally, I completed my degree in a self-designed “Business of Creative” major. All that was great, but my personal favorite accomplishment? For a SHORT but GLORIOUS stint, I was a daily vlogger.

These days I run a small agency called Atmos Creative Group. I live and work in Salt Lake City, UT. I’m still hooked deep. Still striving to make more neat stuff with more neat people. Still pretty shocked people will pay me for this...

Thanks for stopping by.

— Coop

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